5 Ways To Be More Sustainable at Events
March 18 is Global Recycling Day. We understand the impacts our industry directly has on the planet and have gathered a few easy ways to help offset your carbon footprint when on show site — with the added bonus of reducing costs for the following year! 1. Go digital to reduce
Our Not-So-Secret Recipe for Event Planning
Think of your favorite chocolate chip cookie - you know the one. What makes it so perfect every time? The tried and true recipe. You stick to what you know because it works. And event planning is no different (well maybe a little less chocolatey). At Shepard, we’ve developed a few
Time-Saving Tips for Successful Event Management
As we begin to look ahead to the fall, the busy Q3-Q4 event season is just ahead of us. These days, being able to pull off an event with new staffers, health and safety protocols, and the return of pre-pandemic level travel is quite a feat to be celebrated, but
The Critical 60 Seconds for Tradeshow Exhibitors
Your interaction with a potential customer begins the instant she or he can see your booth. That’s when they start that internal process where they decide to walk in … or walk past. The most precarious part is right at the end. They are literally at your booth at the