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Over the past few years we’ve seen the trend of quiet, spa-like spaces take hold at events and trade shows with the goal of providing participants an opportunity to retreat and relax. Recently, we saw a similar, but opposite approach… a bold and funky space designed to retreat and energize.
People may forget your booth, but they won’t forget your people. Once attendees enter your space, everything they know and feel about your company, organization, product, or service comes from the few minutes they spend with your booth staff. That makes your show training crucial.
General Sessions give you the opportunity to get everyone together in one place and at one time. Everyone gets the same message and shares the same experience. Maybe. Your speakers may be communicating strong messages and content, but your attendees may be suffering from Rumpamortis or Screenopia. So let’s see how the experts handle the art and science of the General Session room.
Business event programs have quickly evolved past the traditional classroom style set-up of full-day, back-to-back hour-long sessions. It’s an exciting time for audiences, because it creates excitement and anticipation of the unique ways an event will engage and educate them.
You want people to come to your event exhibits. You want them to stay, talk, ask questions and, ultimately, do business with you. Features, advantages and benefits won’t do that anymore. The slickest, high-tech demo won’t cut it. What you need is emotion: feelings and reactions. Here how to get them hooked on a feeling – the power of emotional event marketing.
Are you a signature event … or are you just a date on a calendar? Attendees remember and value great experiences. So, who are you? Do attendees think you’re bland and generic – or memorable, appealing and unforgettable? Here’s how to create an event brand to transform your event or conference into an attendee magnet.
Stage design gives you the freedom to transform the room and create a customized event experience for the audience.
Want to be extraordinary in your trade show booth or exhibit? Powder coating can elevate your booth. Your options are limitless.
On average, an event organizer uses 8-10 digital tools to organize.