General Sessions give you the opportunity to get everyone together in one place and at one time. Everyone gets the same message and shares the same experience. Maybe. Your speakers may be communicating strong messages and content, but your attendees may be suffering from Rumpamortis or Screenopia. So let’s see how the experts handle the art and science of the General Session room.
Business event programs have quickly evolved past the traditional classroom style set-up of full-day, back-to-back hour-long sessions. It’s an exciting time for audiences, because it creates excitement and anticipation of the unique ways an event will engage and educate them.